News & Views

Bringing innovation to the $18B sports apparel market

After a year in development at Madrona Labs, our fifth company, Rep the Squad, launched yesterday. The response was enthusiastic (ESPN, USA Today, Geekwire) – as the company aims to power sports passion throughout the country and build community… READ MORE

It is exciting and super fun for me to announce our seed investment in Shyft and to welcome the team to our Madrona family.

Shyft serves the huge market of shift workers worldwide – from retail to food service and beyond.  They make it very easy for these hourly… READ MORE