We are a team of thinkers, doers, optimists, pragmatists, strategists, cheerleaders and collaborators. And we work for you.


Greg Gottesman

Managing Director

Greg joined Madrona in 1997 and currently serves on the boards of several Madrona portfolio companies. He is also the founder, current board member, and former CEO of Rover.com. “Has there ever been a better time to be an entrepreneur in technology? Today you can test new ideas using services like AWS for a fraction of what it cost a decade ago. That means you can really get a sense if you’re onto something without wasting precious time or resources.”

Before joining Madrona, he worked as an Associate of the Boston Consulting Group. 

Why the Northwest

“The Pacific Northwest is home to incredible engineering talent, which is at the core of most great technology companies. I think that really separates us from everywhere else in the world but the Valley. At the same time, I think people are more loyal here. You can build a meaningful company in the Northwest without worrying about losing talent to whatever the next shiny penny is at the moment.”


Greg serves on the board of UP Global (Startup Weekend) and as the President of the Evergreen Venture Capital Association. He is on the investment committee of the W Fund, a University of Washington-based venture fund focused on early-stage technologies. Greg was previously a board member of the Mercer Island Schools Foundation and the Seattle Repertory Theatre. He is the author of three books. Greg is also an adjunct faculty member at the University of Washington Computer Science & Engineering department, where he teaches a course on entrepreneurship.

When not working, he spends time with his wife and three kids, attends local sporting events, watches too much reality TV, and regularly injures himself playing non-contact sports. He reportedly has a mean Ping Pong backhand.


Greg graduated Phi Beta Kappa with honors and distinction from Stanford University, with honors and distinction from the Harvard Business School, and with honors from Harvard Law School, where he was an editor of the Harvard Law Review

One word of advice


“I love early-stage. I like really early-stage, like two guys and a great business idea. That’s the most fun time working with a business, when every decision counts and every hire is critical.”